Programs

Sports Administration, M.S.

In-Demand Skills

The Clark University Master’s in Sports Administration delivers a unique combination of skills and industry experience you need to build a career as a sports or esports professional.

Make what you love your career.

Industry-focused courses

Learn talent management, event production and promotion, marketing, ticketing, sponsorships, business and financial strategy, and more.

Real world experience

Combine online and classroom instruction with valuable hands-on experience through internships with local and regional sports and esports organizations.

Learn from industry pros

Instructors are active professionals with years of knowledge and experience, and are ready to share with you their real-world experiences and insights on the multibillion-dollar global sports industry.

  • JJ Alberts — JJ has experience in sales and marketing, sponsorship, management, and operations across collegiate, amateur, and professional sports organizations including: Oxygen Esports, Providence College Sports Properties, Boston Celtics, New England Patriots, and ESPNBoston.com.
  • Anthony D’Onofrio, Ed.D. — Dr. D’Onofrio brings with him industry experience managing events, operations, marketing, and sales, and educating in amateur and professional sports organizations.
  • Patrick Leary, Ed.D. — Patrick’s areas of professional specialization include sports marketing, leadership, coaching and administration, and event management and operations. Prior to teaching, Leary worked in the sports marketing field for Hasbro (NERF/Sports Action Brands), Providence College Athletics.
  • Michael Santos, J.D. — Mike is Managing Member of Hockey Operations, LLC, an Associate with Douglas Elliman Sports and Entertainment. He has experience managing events, operations, closing major business, entertainment and sports transactions, including drafting, negotiating, and reviewing contracts, legal documents, rules and regulations.
  • Jacob VanRyn — Jacob spent years in traditional college athletics and now work in college esports helping run and manage the largest collegiate esports conference in North America as the Commissioner of the National Esports Collegiate Conference (NECC).
Explore sports administration

School of Professional Studies

Faculty

Tuition and Scholarships

All Sports Administration Courses
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The Clark Advantage

  • Pursue your degree on your own terms, with part-time, full-time, in-person, and online options
  • Generous scholarships available — No application required. More than 90% of students qualify
  • Earn your degree from a globally ranked and recognized university — Clark is ranked one of the Top 5 National Universities with enrollments of 3,000 and under by U.S. News & World Report
  • Clark University’s central New England location hosts local sports teams including the Worcester Red Sox, Worcester Railers, and Boston Uprising

Join Clark’s Thriving Esports Community

400+ competitive and recreational gamers with over 20 Esports teams including our Championship-winning Overwatch team!

Curriculum

required courses
  • Finance, Event Management
  • Communications
  • Ticketing
  • Marketing
  • Sponsorships
  • Data and Technology
  • Esports Law and Ethics
  • Esports Content Creation and Streaming
  • Esports Entrepreneurship
  • Sports Law and Ethics
  • Sports Team Management
  • Branding for Athletes
Elective Courses
  • College Athletics
  • Coaching in Esports
  • Global Perspectives on Esports
  • Sports and Esports Leadership
  • Internshhas-drop-shadowip

Program Overview

The competencies and experiences you gain in the Master of Science in Sports and Esports Management program will enable you to become an effective decision-maker and leader in the sports world. Two foundational courses introduce all students to the sports and esports industry. Through eight required units, including your capstone, you will develop an in-depth understanding of the business side of sports and esports, including areas such as finance, event management, communications, ticketing, marketing, sponsorships, and legal issues. And two program electives offer you the opportunity to explore personal interests, including public relations, sports leadership, or a special topic of your determination.

Skills for success

Upon completion of the Master of Science in Sports Management program, you will be prepared to:

  • Effectively apply business management strategies necessary to succeed in the sports management field
  • Demonstrate ethical decision-making and apply critical thinking and analytical skills to effectively address issues facing sports managers
  • Formulate budgets and make fiscally responsible decisions in the business of sports and esports
  • Develop, communicate, implement, and execute a traditional sporting event or esports event in person and in a virtual setting
  • Work in a variety of positions in the sports industry, including esports, sports marketing, sports communications, event management, athletics administration, and coaching

Academic Excellence. Global Reach. Career Success.

Join our supportive community of scholars. Ready to take the next step?

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